Sponsor Appeal - Making Your Audience a Sponsorship Magnet

Focus: This webinar equips event planners with strategies to assess and enhance their audience's appeal to potential sponsors.

Tired of seeing sponsors lost in the crowd? Many event planners struggle to create a space where delegates and sponsors can connect in a meaningful way. This can leave sponsors feeling like they didn't get their money's worth, and delegates feeling bombarded by sales pitches.

Our interactive session will help you:

• Identify the hidden barriers that keep delegates and sponsors from interacting.

• Reframe the sponsor experience to position them as valuable resources for your attendees.

• Craft engaging presentations that capture attention and spark conversations.

• Design your event space to facilitate interaction and connection.

This session utilises insights from ABPCO members and other associations to identify opportunities for refining your strategy, ensuring smooth successes in securing sponsorships. It aims to assist you in constructing event packages with a compelling structure, making your proposition more attractive to potential clients.

This session utilises insights from ABPCO members and other associations to identify opportunities for refining your strategy, ensuring smooth successes in securing sponsorships. It aims to assist you in constructing event packages with a compelling structure, making your proposition more attractive to potential clients.